In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard (coauthor of the #1 bestselling business classic The One Minute Manager), Don Hutson, CEO of U.S. Learning, and Ethan Willis, CEO of Prosper Learning, tell the inspiring story of one man’s challenges in creating his own business. Through a powerful and engaging narrative, we confront many of the typical problems all entrepreneurs face in starting up their business, from finding new sources of revenue to securing the commitment of their people and the loyalty of their customers. More important, we learn the secrets to becoming a successful entrepreneur, including how to build a firm foundation, how to ensure a steady cash flow, and how to create legendary service. In addition, the book offers invaluable advice, delivered through One Minute Insights, from such entrepreneurs and thinkers as Sheldon Bowles, Peter Drucker, Michael Gerber, and Charlie “Tremendous” Jones.

Today, in the midst of the largest entrepreneurial surge in U.S. history, four out of five small businesses continue to fail. THE ONE MINUTE ENTREPRENEUR offers businesspeople and would-be entrepreneurs a treasure trove of wisdom on how to think, act, and succeed in creating and sustaining a business, no matter what their industry.

“Ken Blanchard, the master storyteller and brilliant consultant/trainer, focuses his unique wisdom and keen insights on helping entrepreneurs achieve enduring success. Another grand slam!”

- Stephen R. Covey, author, The 7 Habits of Highly Effective People and The 8th Habit: From Effectiveness to Greatness

“Ken Blanchard invented the art of business fables, and he and his co-authors have written another winner.  This is a wonderful mix practicality and entertainment.  A quick, must read for anyone with an inkling for going out on their own, and probably just as relevant for readers interested in personal and professional improvement.” 

-- Patrick Lencioni, president, The Table Group; author, The Five Dysfunctions of a Team.

“Don Hutson and Ken Blanchard have done a beautiful job teaching the essence of entrepreneurship.”

-Zig Ziglar, author and motivational teacher

“Filled with gems of wisdom. Read it if you’re serious about reinventing your life.”

—Mark Sanborn, president, Sanborn and Associates, and author of The Fred Factor and You Don’t Need a Title to Be a Leader

“There is much said about stewardship in life and business…however, the greatest stewardship is of influence. The One Minute Entrepreneur will teach you the importance of influence and inspire you to choose mentors wisely.”

—Jim Amos, chairman emeritus, UPS

“We each have a lot more to learn and a lot more to teach. The One Minute Entrepreneur will help you do both.”

—R. Brad Martin, chairman of the board, Saks Incorporated

“The One Minute Entrepreneur will help you understand that while success might be easier said than done, focusing on a few essentials will dramatically increase your probability of success—and help you have fun doing it.”

—Michael E. Gerber, entrepreneur and author of The E-Myth, The E-Myth Revisited: Why Most Small Businesses Fail and What to Do About It, and Awakening the Entrepreneur Within

In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard (coauthor of the #1 bestselling business classic, The One Minute Manager) and Don Hutson,CEO of U.S. Learning, tell the inspiring story of Jud's road to success and reveal the secrets of becoming an entrepreneur, from building a firm foundation to launching the company to creating legendary service. Throughout the narrative, real-life entrepreneurs and thinkers, such as Charlie “Tremendous” Jones, Peter Drucker, and Michael Gerber, lend their advice, which Jud organizes into One Minute Insights.

We are in the midst of the largest entrepreneurial surge in U.S. history, yet four out of five small businesses fail. THE ONE MINUTE ENTREPRENEUR offers every businessperson and would-be entrepreneur a treasure trove of wisdom on how to think, act, and live passionately, no matter their industry.

Don Hutson is the CEO of U.S. Learning, a training firm that delivers innovative, high-impact solutions to improve learning in organizations. An active speaker, Hutson was on the founding board of the National Speakers Association and served as its third president. He is the author of several books and lives in Memphis, Tennessee.

Ethan Willis is the CEO of Prosper Learning, Inc., a winner of Ernst & Young’s Entrepreneur of the Year award and a global leader in entrepreneurial coaching, with more than 150,000 students in seventy-six countries. He lives in South Pasadena, California.