Synopses & Reviews
Stories and advice for creating a business out of the food you love. Do you have a passion for delicious food and want to create your own business out of it, but have no idea where to start? Cooking Up a Business is essential reading for aspiring entrepreneurs and gives you a real-world, up-close-and-personal preview of the exciting journey. Through profiles and interviews with nationally known food entrepreneurs from Popchips, Vosges Haut-Chocolat, Hint Water, Marys Gone Crackers, Love Grown Foods, Kopali Organics, Tasty, Evol, Justins Nut Butters, Cameron Hughes Wine, and more, you will gain applicable, practical guidance that teaches you how to succeed today:
How to create a national brandwith no connections or experience
The secret to getting meetings with grocery store buyers
The number one thing you need to know about food safety regulations
Why a grassroots budget might actually help you succeed
Specific advice for gluten-free, organic, wine, and beverage companies
What every entrepreneur wishes someone had told them at the beginning Why doing what you love is always a good idea
Synopsis
A guide for anyone who dreams of owning their own food business, showing prospective entrepreneurs how to build a business out of the food they love through the stories of nationally-known food entrepreneurs.
About the Author
Rachel Hofstetter is a senior food editor at Readers Digest. Previously she was the Food Editor at O Magazine where she worked with the top food writers, chefs and food businesses in the US. Rachel has a degree in Economics from Miami University in Ohio, hence her interest in the business side of food.