Synopses & Reviews
Many students in health care and healing arts curriculums, including massage therapy, physical therapy, chiropractic, homeopathy, athletic or personal training, naturopathy, acupuncture, Reiki, and many more, possess a strong desire to help others but do not know how to create and maintain a thriving practice. Building a Healthy Business: For Massage and Alternative Practices by authors Jan Saeger and Lewis Rudolph gives students of any age the tools needed to start and grow a successful business.
Table of Contents
Part One: Starting in the Business World Chapter 1-Building a Strong Foundation Chapter 2-Creating a Mission Statement Chapter 3-Setting Goals Chapter 4-Evaluation and Application of Your Goals Chapter 5-Putting Together a Team Part Two: Living in the Business World Chapter 6-Budgeting Chapter 7-Customer, Locations and Service Provided Chapter 8-Buisness Layout and Look Chapter 9-The Legal Aspects Chapter 10-Getting Help Chapter 11-Success Through Ethics Chapter 12-Ethical Business Practices Chapter 13-Marketing Your Business Chapter 14-Financial Policies Chapter 15-Additional Business Policies Chapter 16-Medical Documentation Chapter 17-Accounting Part Three: Enjoying the Fruits of Your Labor Chapter 18-Enjoying the Fruits of Your Labor Appendix A-State-by-State Resource Guide Appendix B-Web Resource Guide Appendix C-Business Plan Appendix D-References and Resources Appendix E- Sample Forms Glossary Index