Synopses & Reviews
Ride the Wave into the 21st Century!In the ground-breaking Wave 3, Richard Poe revealed how the new world of computers has liberated network marketing from its humble beginnings to offer an unprecedented professional opportunity for financial freedom. Now, in Wave 4, Poe shows how the marriage between the Internet and people-to-people sales will accelerate the growth of network marketing.
Poe predicts that this new technology-driven wave will sweep up in its wake millions of people who have never before considered network marketing. In addition, he explains how the Internet, coupled with the touch of good old-fashioned personal attention, will revolutionize direct selling, as the demand for new products and services explodes beyond borders.
We live in exciting times. Millions of people around the world are dreaming of starting up their own businesses. Wave 4 shows them how network marketing can help them achieve exciting financial goals in the 21st century!
"A splendid read, not only for network marketers, but for anyone wishing to thrive in the home-based economy of the 21st century. Richard Poe cuts through the hype, with insight and objectivity, presenting an unusually clear-headed view of this exciting new business frontier."—Dr. Stephen R. Covey, author of The 7 Habits of Highly Effective People
"Wave 4 is a tidal wave, carrying new millennium surfers into rich ports of call."—Dr. Denis Waitley, author of The Psychology of Winning for the 21st Century
About the Author
Richard Poe is an award-winning journalist, a New York Times-bestselling author, and the editor of Frontpagemag.com, a popular conservative Web site. In addition, his columns have appeared on NewsMax.com, an online newspaper rated as the sixth most visited Web site on the Internet by the World Charts Foundation. Mr. Poe lives in New York City.
Table of Contents
Foreword by Scott DeGarmoPrefaceAcknowledgmentsIntroduction by Duncan Anderson Part One: The New Frontier
1. The New Pioneers2. The Leverage Principle3. The Multilevel Solution
Part Two: The Wave 4 Revolution
4. Acres of Diamonds5. The Four Waves6. The End of Shopping7. The Word-of-Mouth Factor8. The Distribution Freeway9. The Growth Gap10. A Competitive Edge11. The Big Bang12. The Power of the Swarm13. The McDonald's Effect14. The Virtual Business15. The Techno-Edge16. The Wired Downline17. What Is Wave 4?
Part Three: Getting Started
18. Choosing a Company19. Understanding Your Comp Plan20. The Seven Pillars of Wave 4 Success
Part Four: Never Give Up
21. The Zone22. Make It, Don't Fake It
Part Five: Find a Mentor
23. Role Models24. The Turnkey Meeting
Part Six: Work the System
25. Quest for a System26. The Right Platform27. The Automated Downline
Part Seven: Tell Your Story
28. Story Power29. The Big Break
Part Eight: Keep It Simple
30. Belly-to-Belly31. The Human Touch
Part Nine: Sift and Sort
32. Disqualifying Prospects33. Prescreening
Part Ten: Support Your Downline
34. Compressing Time35. Auto-Support
Part Eleven: Wave 5 and Beyond
36. The E-Commerce Frontier37. Widening the Gateway38. The Cyberswarm
Part Twelve: Toward a New Millennium
39. Titan of 'Tude40. The Tidal Wave
Glossary of Network Marketing TermsIndex