Synopses & Reviews
Filled with hundreds of stunning examples of successful two-dimensional design, this how-to book explains design theory and gives students the tools needed to create successful designs. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work.
Synopsis
Succeed in your two-dimensional design or art foundations course with DESIGN BASICS. Filled with hundreds of stunning examples of successful design, this how-to book explains design theory and gives you the tools you need to create successful designs yourself. This best-selling book presents art fundamentals concepts in full two- to four-page spreads, making the text easy for you to refer to while you work.
About the Author
David A. Lauer is Emeritus Professor of Art at the College of Alameda.
Table of Contents
Part I: DESIGN PRINCIPLES. 1. Design Process. 2. Unity. 3. Emphasis and Focal Point. 4. Scale/Proportion. 5. Balance. 6. Rhythm. Part II: DESIGN ELEMENTS. 7. Line. 8. Shape/Volume. 9. Pattern and Texture. 10. Illusion of Space. 11. Illusion of Motion. 12. Value. 13. Color.