Synopses & Reviews
Founder of the premier marketing consulting company Fox & Co. and author of two bestselling books, Jeffrey Fox has earned the reputation of being a man who tells it like it is. Now, he tells the truth about what it takes to be the top dog -- and how to stay there. In a time when many companies are downsizing, this information is more valuable than ever. With his usual counter-intuitive twist, Fox intrigues listeners with his trademark catchy headlines, including:
-- Groom 'em or Broom 'em
-- Don't Lend Money, Give it
-- Catch Them Kicking It Right
-- A New Broom Need Not Sweep Clean
-- Paint the End First
-- Be Lucky, Think Lucky
-- And many more.
Synopsis
The Great Boss Simple Success Formula:
- Companies Do What the Boss Does
- Groom 'Em, or Broom 'Em
- Hire Slow, Fire Fast
- Don't Be Tired
- The Rule of the Ds
- Delegate Down, Down, Down
- Don't Hire a Dog and Bark Yourself
- Don't Shoot from the Lip
- Never Be Little, Never Belittle
- Listen to Phonies, Fools, and Frauds
- Don't Check Expense Accounts
- "Quit" Is for Scrabble
- It's Okay to Be Quirky
Did you ever have a great boss? Everyone should have one, but not enough people do. If you're a boss, or hope to become one, or have a less-than-great boss, then this is the book that could change your career--and your life.
In times like these, being a great boss can be harder than ever. If you want surprising and useful advice on how to handle the tough stuff--from having to fire a long-time employee to being a new boss with a demoralized team--the stories, observations, and advice contained in this gem of a book will set your feet in the right direction. And if you just want advice on living up to the legend who preceded you in the job, or even ways to emulate someone who was a great boss to you, Jeffrey Fox has gathered anecdotes from some of the mightiest and most respected bosses in America. The bestselling author who brought you How to Become CEO and How to Become a Rainmaker knows the territory about which he speaks.
Fox is the master of the counterintuitive angle. For every boss who has implied "I know what's best, that's why I'm the boss," Fox counsels, "Listen to Phonies, Fools, and Frauds" and "Don't Check Expense Accounts." His stories from bosses who have cared equally for employees' lives and the bottom line will inspire you to see that profit counts, but so do camaraderie, motivation, and a great place to work.
In a time of considerable corporate downsizing, it's more important than ever for bosses to surround themselves with motivated employees. Jeffrey Fox's How to Become a Great Boss will have a place on the shelves of top brass everywhere who want to remain leaders of their pack.