Synopses & Reviews
In 2004, Americans established more than one million small businesses. Many of these individuals had simply reached the tipping point-that moment when they fled the corporate world for the freedom and uncertainty of their own enterprises. In Starting from Scratch, dynamic author Wes Moss captures the passion, values, and inspiration that propel an individual from the corporate street to an entrepreneurial avenue.
Moss interviewed an eclectic group of successful entrepreneurs, from 21 different industries and business concepts: salesman turned business owners, corporate managers turned housing developers, and teachers turned publishers. Examples also include grocery store owners, restaurateurs, video producers, mortgage brokers, art gallery proprietors, and landscapers, just to name a few. Vital statistics about each industry-the size, demographics, the ages of entrepreneurs entering the field, and their backgrounds-complement the unique voices and stories of thriving businesspeople, who at one point were stuck with mediocre incomes and now have average net worth between $5 and $20 million. These are not billion dollar idea stories or schemes to make millions overnight, but rather believable stories about ordinary people who made a choice to work for themselves.
Whether in early career or at midlife, budding entrepreneurs will gain insight and sound advice from wonderful mentors who have been there and done that. Starting from Scratch provides readers with clear and concrete action steps, explaining how to turn an entrepreneurial dream into reality.
Highlights Readers will find answers to their biggest business questions: • Out of so many unique entrepreneurialventures which one would work for me? • What steps does it take to leave a job to start a business? • Do entrepreneurs gamble everything, or take a step-by-step process? • What are the success rates?
Synopsis
Career changers and would-be entrepreneurs: Get on the road to independence!
Do you ever get that sick feeling on Sunday night as you think about the daily grind awaiting you on Monday? Do you daydream about the joys of being your own boss? Do you sketch out plans for your own business, one that actually excites and inspires you? If so, congratulations! Youve reached the tipping pointthat critical moment when you know youre ready to flee your job for the freedom of your own enterprise.
In Starting from Scratch, Wes Moss shares with you the passion, values, and inspiration that led people just like you to exit Corporate Street and merge onto Entrepreneurial Avenue. Successful entrepreneurs from 21 different industries and business conceptsa lawyer turned gourmet baker, a paralegal turned yoga studio owner, a saleswoman turned designer shoe retailer, to name a fewreveal secrets guaranteed to put you on the road to independence. Whether youre new to the workforce or in the midst of a major midlife career change, Starting from Scratch will leave you with hefty doses of practical advice and inspirationeverything you need to turn a passion into a viable, fulfilling business.
About the Author
Wes Moss bootstrapped his first ventures when he was in his teens, turning his businesses into award-winning, prosperous enterprises. He is now a practicing Certified Financial Planner in Atlanta, Georgia. He and his partners manage more than a quarter of a billion dollars for people from all walks of life with one common goal—to make the most of every penny they have saved. Featured on CNBC, The Today Show, MSNBC, Fox and Friends, Live with Regis and Kelly, Good Day New York, Good Day Dallas, and National Public Radio's ""Market Place,"" and host of the weekly “The Wes Moss Show” on WGST in Atlanta, Moss was a contestant on The Apprentice with Donald Trump. He is also the author of Make More, Worry Less: Secrets from 18 Extraordinary People who Created a Bigger Income and a Better Life.