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Powells.com
Saturday, April 16th, 2005


 

Freakonomics: A Rogue Economist Explores the Hidden Side of Everything

by Steven D. Levitt and Stephen J. Dubner

A review by Gerry Donaghy

Last year, the Nobel Prize in Economics was awarded to Finn E. Kydland of Norway and Edward C. Prescott of the U.S. for, as the Nobel Committee put it: "their contributions to dynamic macroeconomics: the time consistency of economic policy and the driving forces behind business cycles." I don't know what that means in layman's terms, since I was told that there would be no math involved in book reviewing. But, the imprimatur of a Nobel Prize means that this must be important stuff that affects all of us, so it would probably be in my best interest to have a reasonable comprehension of the material. However, I suspect that if I were at a cocktail party with Messrs. Kydland and Prescott, and they were discussing their findings, I'd be scanning for the exits or praying for somebody to start choking on an hors d'oeuvre to enliven the proceedings.

This isn't to say that economics doesn't have an interesting side; it's just a bit difficult for most people to get their heads around the implications of marginal costs and diminishing marginal returns, opportunity costs, the consumption of durable goods, and other economic argot. Thankfully, the same tools that economists use to predict market activity and track currency fluctuations, can also be used to explore such overlooked territory as the relationship between legalized abortion and crime rates, and the shared practices of real estate agents and the Ku Klux Klan.

In Freakonomics: A Rogue Economist Explores the Hidden Side of Everything, economist Steven D. Levitt (along with co-author Stephen J. Dubner) unearths shocking connections and makes mincemeat out of conventional wisdoms. For example, by using the raw data of test scores in Chicago, Levitt is able to demonstrate how teachers were cheating on the standardized tests taken by their students and then connects this to cheating sumo wrestlers in Japan. This may not sound like earth-shattering information, but this first study in Freakonomics introduces the reader to the unconventional connections that Levitt formulates, and his irreverent interpretation of them.

The case studies that Levitt writes about are the sort of things you might think about if you're home alone and the cable is out: Why do drug dealers live with their mothers? Do parents who name their child Roshanda condemn said child to a life of career underachievement? Why would a parent keep their child away from a house where a gun is kept but allow them to go to another home with a swimming pool, when, statistically speaking, the child has a far better chance of drowning than being shot?

What makes this book fascinating is the way that Levitt uses advanced economic techniques -- the kind that would knock me unconscious quicker than chloroform if I had to read them in a textbook -- and applies them to seemingly unexplainable phenomena to produce a new discipline: the answers to questions once thought unanswerable. The answers make for a highly addictive reading experience, free of the jargon and pie charts that would send most readers running for cover.

A comparison like this is unfair, but since we live in a world where everything has to be pitched like a Hollywood movie (it's Crouching Tiger, Hidden Dragon meets Legally Blonde) to be ultimately understood, I'm going to do it anyway. If you're a reader who enjoys books like Fast Food Nation, then you're bound to enjoy reading Freakonomics. It's the type of book that will fill your trivia arsenal for months to come. Seriously, Freakonomics is a highly informative and thoroughly engaging record of social science that will have you looking at the world around you in a different light.


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