German
Verlagswesen-Journalism
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Struktur Und Organisation Des Pressevertriebs
by Peter Brummund
Publisher Comments
In recent years marketing has played an ever more important role for daily newspapers and popular magazines. The reader's continuing buying restraint, falling sales, reductions in advertising income and the loss of classified advertising to the Internet,... (read more)
Your price: $117.77
New - Hardcover
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