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German
Verlagswesen-Journalism


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Featured Titles in German - Verlagswesen-Journalism
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Dortmunder Beitrage Zur Zeitungsforschung #62: Struktur Und Organisation Des Pressevertriebs: Absatzformen, Absatzhelfer Und Absatzwege in Der Vertriebsorganisation Der Zeitungs- Und Zeitschriften-
Dortmunder Beitrage Zur Zeitungsforschung #62: Struktur Und Organisation Des Pressevertriebs: Absatzformen, Absatzhelfer Und Absatzwege in Der Vertriebsorganisation Der Zeitungs- Und Zeitschriften-
by Peter Brummund
Publisher Comments
In recent years marketing has played an ever more important role for daily newspapers and popular magazines. The reader's continuing buying restraint, falling sales, reductions in advertising income and the loss of classified advertising to the Internet,... (read more)

Your price: $96.75
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