Synopses & Reviews
The fearless Tina Rosenberg has spent her career tackling some of the world's hardest problems. The Haunted Land, her searing work on how Eastern Europe faced the crimes of Communism, garnered both the National Book Award and the Pulitzer Prize. In Join the Club, she identifies a brewing social revolution that is changing the way people live, based on harnessing the positive force of peer pressure. Her stories of peer power in action show how it has reduced teen smoking in the United States, made villages in India healthier and more prosperous, helped minority students get top grades in college calculus, and even led to the fall of Slobodan Milosevic. She tells how creative social entrepreneurs are starting to use peer pressure to accomplish goals as personal as losing weight and as global as fighting terrorism. Inspiring and engrossing, Join the Club explains how we can better our world through humanity's most powerful and abundant resource: our connections with one another.
Review
"A solution that is simple yet profound, and rooted in human nature." Deirdre Donahue
Review
"Rosenberg is an uncommonly incisive and empathetic observer." USA Today
Review
"Timely, thoughtful and important." Jonathan Liu Boston Globe
Synopsis
A winner of the National Book Award and the Pulitzer Prize, Tina Rosenberg has spent her career tackling some of the world's hardest problems. Now, through striking stories from around the globe, Rosenberg shows how positive peer pressure can change people's behavior and solve seemingly intractable social quandaries. In every case, pioneering social entrepreneurs throw out the old models for social change in favor of humanity's most powerful and abundant resource: our connections with one another. The result is one of those rare books that will not only revolutionize the way you look at the world but also give you the power to change it.
Synopsis
"Empowering . . . sweepingly ambitious . . . . Rosenberg's case studies are as different as they are fascinating . . . A brilliant book." --Abraham Verghese,
About the Author
Tina Rosenberg, the winner of a MacArthur grant, is a contributing writer for the New York Times Magazine. Her last book, The Haunted Land, won the Pulitzer Prize and the National Book Award. She lives in New York City.