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English for Business Studies 2ND Edition 2 Casseby Ian Mackenzie
Synopses & Reviews
English for Business Studies is a course for students who need to be able to understand and talk about key business and economic concepts. The 30 units cover a range of issues, including work and motivation, production, marketing, banking, business ethics, exchange rates and international trade. The second edition contains two new chapters: Information and Electronic Commerce, and Entrepreneurs and Venture Capital. It also includes a full update of the existing units. The cassettes and audio CDs contain authentic interviews with experts talking about their field of business or economics.
English for Business Studies aims to improve the student's language in key business and economic concepts.
English for Business Studies is a course for upper-intermediate and advanced level students who need to understand and discuss business and economic concepts.
Table of Contents
1; Three sectors of the Economy; 2; Management; 3 ; Company Structure; 4 ; Work and Motivation; 5 ; Management and Cultural Diversity; 6 ; Recruitment; 7 ; Labour Relations; 8 ; Production; 9 ; Products; 10 ; Marketing; 11; Advertising; 12 ; Promotional Tools; 13 ; Accounting and Financial Statements; 14 ; Banking; 15 ; Stock and Shares; 16 ; Bonds; 17 ; Futures and derivatives; 18 ; Takeovers and Buyouts; 19 ; Futures and Options; 20 ; Efficiency and Employment; 21 ; Business ethics; 22 ; The Role of Government; 23 ; Central Banking, Money and Taxation; 24 ; Exchange Rates; 25 ; The Business Cycle; 26 ; Keynesianism and Monetarism; 27 ; International Trade; 28 ; Economics and Ecology.
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