Creative Act A Way of Being

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The Creative Act is a powerfully inspiring book for anyone seeking to pursue a more creative life. Rick Rubin demystifies the creative process, showing that it’s mostly a matter of discipline, experimentation, and self-reflection. Recommended By Rudy K., Powells.com

From the legendary music producer, a master at helping people connect with the wellsprings of their creativity, comes a beautifully crafted book many years in the making that offers that same deep wisdom to all of us.

"I set out to write a book about what to do to make a great work of art. Instead, it revealed itself to be a book on how to be." — Rick Rubin

Many famed music producers are known for a particular sound that has its day. Rick Rubin is known for something else: creating a space where artists of all different genres and traditions can home in on who they really are and what they really offer. He has made a practice of helping people transcend their self-imposed expectations in order to reconnect with a state of innocence from which the surprising becomes inevitable. Over the years, as he has thought deeply about where creativity comes from and where it doesn't, he has learned that being an artist isn't about your specific output, it's about your relationship to the world. Creativity has a place in everyone's life, and everyone can make that place larger. In fact, there are few more important responsibilities.

The Creative Act is a beautiful and generous course of study that illuminates the path of the artist as a road we all can follow. It distills the wisdom gleaned from a lifetime's work into a luminous reading experience that puts the power to create moments — and lifetimes — of exhilaration and transcendence within closer reach for all of us.

"You'll probably read this extraordinary book four times. The first time, you'll gobble it up. The second time, you'll savour it. The third time, you'll take notes in the margins. But the fourth time, the fourth time it will be part of you as you create the work you were ready to ship." — Seth Godin

Rick Rubin is a nine-time GRAMMY-winning producer, named one of the 100 most influential people in the world by Time and the most successful producer in any genre by Rolling Stone. He has collaborated with artists from Tom Petty to Adele, Johnny Cash to the Red Hot Chili Peppers, Beastie Boys to Slayer, Kanye West to the Strokes, and System of a Down to Jay-Z.