Synopses & Reviews
An insightful new work from the multimillion-copy bestselling author Sean Covey and the FranklinCovey organization based on their work with hundreds of thousands of employees and large companies to unveil the essential disciplines proven to help businesses and individuals realize their most important goals.A publishing phenomenon, Sean Covey and the FranklinCovey organization have become one of the most respected brands in the highly competitive world of thought leadership in business. In his latest work, Covey lays out an unprecedented plan for goal-realization that will revolutionize the way we approach our dreams.
The 4 Disciplines of Execution provides a simple, proven formula for achieving the goals that every individual or organization needs to reach. From Marriott to the U.S. Navy, Covey and his team have worked with more than 200,000 people in hundreds of organizations to improve performance, identifying and honing four secrets of perfect execution: Focus on the Wildly Important; Act on the Lead Measures; Keep a Compelling Scoreboard; and Create a Cadence of Accountability. By allowing teams to separate those urgent tasks that demand attention merely to keep a company alive—called the “whirlwind”—from new, “wildly important” goals that promise to break new ground, these disciplines empower leaders to accomplish what is by far the most difficult aspect of creating results: executing a strategy that requires a change in behavior. Simply put, this is a work that no business, however small or large, can afford to pass up.
Review
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The 4 Disciplines of Execution offers more than theories for making strategic organizational change. The authors explain not only the ‘what’ but also ‘how’ effective execution is achieved. They share numerous examples of companies that have done just that, not once, but over and over again. This is a book that every leader should read!”
—Clayton Christensen, Professor, Harvard Business School, and author of The Innovator’s Dilemma
Review
“What Six Sigma and Lean are to manufacturing, The 4 Disciplines of Execution is to executing your strategy. 4DX is a practical methodology that can solve every leader’s #1 challenge: execution.” Ram Charan
Review
“Many of the foundational values of Marriott are embodied within The 4 Disciplines of Execution. By utilizing this process inside our organization, our leaders and teams have been able to set and achieve extraordinary goals, which have had a significant impact on making 'Our Guests’ Experience' truly remarkable. Any organization can create these same kinds of breakthrough results if they apply the principles and processes taught in this book!” Co-Author of the Best Selling Execution: The Discipline of Getting Things Done and the au
Review
“The State of Georgia had unprecedented success as a result of implementing the principles outlined in The 4 Disciplines of Execution. We certified hundreds of leaders to take the disciplines to every department, achieving unprecedented results in customer service, quality improvement, and cost reduction. These execution principles are a must for any government agency that is seeking to be world class.” J.W. Marriott, Jr - Chairman and Chief Executive Officer, Marriott International, Inc.
Review
“Customers are loyal to a brand when they can trust it to deliver a consistently outstanding experience. This requires the commitment of everyone up and down the organization to innovate new ways to economically delight customers, so they become promoters. The 4 Disciplines of Execution offers a proven process for engaging the hearts and minds of every employee toward this vital goal. I highly recommend this book to any leader committed to making customer loyalty a mission-critical goal.” The Honorable Sonny Perdue - Governor of Georgia, 2003-2011
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“In a business world where the essence of leadership centers around strategy, this book highlights the true requirements of any organization to focus on the principles of execution. At The Ritz-Carlton, I believe the only way to strengthen operational excellence is through flawless execution. The application of Focus, Leverage, Engagement and Accountability, as discussed in The 4 Disciplines of Execution, are key to our success and make exceptional reading for today's business leaders.” Fred Reichheld - Bain Fellow, Inventor of the Net Promoter - & - reg; System and author of: The Ultimate Question 2.0
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“The 4 Disciplines of Execution book contains principles and processes that do indeed work. I do believe that 'execution excellence' is the ultimate competitive differential of this decade. As we have partnered with FranklinCovey to apply the methodology and process globally throughout our organization, it has not only had a significant impact on our organization’s business results, but it has been transformational for me as a leader, both personally and professionally.” Herve Humler - President and Chief Operations Officer, The Ritz-Carlton Hotel Company
Review
“We believe that The 4 Disciplines of Execution are the keys to growth and success. For years we have struggled with creating focus for our people. We have used priority sheets, standards of performance measures, and others. We have fallen in love with the concepts of “whirlwinds and WIG!” When you read this book you will never look at work, or life, the same!” Jeff Simmons - President, Elanco Animal Health, Eli Lilly and Company
Review
“The 4 Disciplines’ practical guidance on goal-setting and measurement resonates with groups of all levels in our organization. Many teams have applied this intuitive approach to build engagement and increase execution and accountability.” Danny Wegman - Chief Executive Officer, Wegmans Food Markets, Inc., #1 on Fortune magazine - & - rsquo;s 2005 list
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“The 4 Disciplines of Execution helps leaders, teams, and front line employees to narrow their focus and spend their time executing those things that will bring the highest return for their organization and customers. This book is a must read for any leader who wants to achieve that which is extraordinary in their company!” Dave Dillon - Chairman and Chief Executive Officer, The Kroger Co.
Synopsis
Do you remember the last major initiative you watched die in your organization? Did it go down with a loud crash? Or was it slowly and quietly suffocated by other competing priorities? By the time it finally disappeared, it’s likely no one even noticed.
What happened? The “whirlwind” of urgent activity required to keep things running day-to-day devoured all the time and energy you needed to invest in executing your strategy for tomorrow! The 4 Disciplines of Execution can change all that forever.
The 4 Disciplines of Execution (4DX) is a simple, repeatable, and proven formula for executing on your most important strategic priorities in the midst of the whirlwind. By following The 4 Disciplines:
• Focusing on the Wildly Important
• Acting on Lead Measures
• Keeping a Compelling Scoreboard
• Creating a Cadence of Accountability
leaders can produce breakthrough results, even when executing the strategy requires a significant change in behavior from their teams.
4DX is not theory. It is a proven set of practices that have been tested and refined by hundreds of organizations and thousands of teams over many years. When a company or an individual adheres to these disciplines, they achieve superb results—regardless of the goal. 4DX represents a new way of thinking and working that is essential to thriving in today’s competitive climate. Simply put, this is one book that no business leader can afford to miss.
About the Author
Sean Covey is Executive Vice President of Global Solutions and Partnerships for FranklinCovey and has led the development of most of FranklinCovey’s organizational offerings, including:
Focus, Leadership, The 4 Disciplines of Execution, The Leader in Me, and
The 7 Habits of Highly Effective People. Sean oversees all of Franklin Covey’s International partnerships which cover over 140 countries.
Sean is also FranklinCovey’s Education Practice Leader and is devoted to transforming education around the globe through bringing leadership principles and skills to as many kids, educators, and schools as possible.
He is a New York Times bestselling author and has written several books, including The 6 Most Important Decisions You’ll Ever Make, The 7 Habits of Happy Kids, The 4 Disciplines of Execution, and The 7 Habits of Highly Effective Teens, which has been translated into 20 languages and sold over 5 million copies worldwide. He is a seasoned speaker to kids, teens, and adults and has appeared on numerous radio and TV shows.
Sean graduated with honors from BYU with a Bachelor’s degree in English and later earned his MBA from Harvard Business School. As the starting quarterback for BYU, he led his team to two bowl games and was twice selected as the ESPN Most Valuable Player of the Game.
Born in Belfast Ireland, Sean’s favorite activities include going to movies, working out, hanging out with his kids, riding his dirt bike, and writing poor poetry. Sean and his wife Rebecca live with their children in the Rocky Mountains. For more information on Sean, visit SeanCovey.com. Follow Sean on Twitter @Sean_Covey.Sean Covey is Executive Vice President of Global Solutions and Partnerships for FranklinCovey and has led the development of most of FranklinCovey’s organizational offerings, including: Focus, Leadership, The 4 Disciplines of Execution, The Leader in Me, and The 7 Habits of Highly Effective People. Sean oversees all of Franklin Covey’s International partnerships which cover over 140 countries.
Sean is also FranklinCovey’s Education Practice Leader and is devoted to transforming education around the globe through bringing leadership principles and skills to as many kids, educators, and schools as possible.
He is a New York Times bestselling author and has written several books, including The 6 Most Important Decisions You’ll Ever Make, The 7 Habits of Happy Kids, The 4 Disciplines of Execution, and The 7 Habits of Highly Effective Teens, which has been translated into 20 languages and sold over 5 million copies worldwide. He is a seasoned speaker to kids, teens, and adults and has appeared on numerous radio and TV shows.
Sean graduated with honors from BYU with a Bachelor’s degree in English and later earned his MBA from Harvard Business School. As the starting quarterback for BYU, he led his team to two bowl games and was twice selected as the ESPN Most Valuable Player of the Game.
Born in Belfast Ireland, Sean’s favorite activities include going to movies, working out, hanging out with his kids, riding his dirt bike, and writing poor poetry. Sean and his wife Rebecca live with their children in the Rocky Mountains. For more information on Sean, visit SeanCovey.com. Follow Sean on Twitter @Sean_Covey.Chris McChesney is the Global Practice Leader of Execution for FranklinCovey and one of the primary developers of The 4 Disciplines of Execution. For more than a decade, he has led FranklinCovey’s ongoing design and development of these principles, as well as the consulting organization that has achieved extraordinary growth in many countries around the globe and impacted hundreds of organizations.Jim Huling is the Managing Consultant for FranklinCovey’s The 4 Disciplines of Execution. Jim’s career spans more than three decades of corporate leadership, from Fortune 500 organizations to privately held companies, including serving as CEO of a company recognized as one of the “25 Best Companies to Work for in America.” Prior to joining FranklinCovey, Jim was one of the first leaders to adopt The 4 Disciplines of Execution.Chris McChesney is the Global Practice Leader of Execution for FranklinCovey and one of the primary developers of The 4 Disciplines of Execution. For more than a decade, he has led FranklinCovey’s ongoing design and development of these principles, as well as the consulting organization that has achieved extraordinary growth in many countries around the globe and impacted hundreds of organizations.Jim Huling is the Managing Consultant for FranklinCovey’s The 4 Disciplines of Execution. Jim’s career spans more than three decades of corporate leadership, from Fortune 500 organizations to privately held companies, including serving as CEO of a company recognized as one of the “25 Best Companies to Work for in America.” Prior to joining FranklinCovey, Jim was one of the first leaders to adopt The 4 Disciplines of Execution.