Synopses & Reviews
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Synopsis
ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you
select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition,
you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products.
Packages
Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase.
Used or rental books
If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code.
Access codes
Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase.
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Table of Contents
Preface
About the Authors
I. Background for International Business
1. Globalization and International Business
An Atlas
II. Comparative Environmental Frameworks
2. The Cultural Environments Facing Business
3. The Political and Legal Environments Facing Business
4. The Economic Environments Facing Businesses
III. Theories and Institutions: Trade and Investment
5. International Trade and Factor-Mobility Theory
6. Governmental Influence on Trade
7. Cross-National Cooperation and Agreements
IV. World Financial Environment
8. Global Foreign-Exchange Markets
9. The Determination of Exchange Rates
10. Global Capital Markets
V. Global Strategy, Structure, and Implementation
11. Globalization and Society
12. The Strategy of International Business
13. Country Evaluation and Selection
14. Export and Import
15. Direct Investment and Collaborative Strategies
16. The Organization of International Business
VI. Managing International Operations
17. Marketing Globally
18. Global Manufacturing and Supply-Chain Management
19. International Accounting and Finance Issues
20. International Human Resource Management