Synopses & Reviews
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Watch David Plouffe discuss The Audacity to Win on "Meet the Press"
David Plouffe not only led the effort that put Barack Obama in the White House, but he also changed the face of politics forever and reenergized the idea of democracy itself. The Audacity to Win is his story of that groundbreaking achievement, taking readers inside the remarkable campaign that led to the election of the first African American president.
For two years Plouffe worked side by side with Obama, charting the course of the campaign. His is the ultimate insider’s tale, revealing both the strategies that delivered Obama to office and how the candidate and campaign handled moments of great challenge and opportunity. Moving from the deliberations about whether to run at all, through the epic primary battle with Hillary Clinton and the general election against John McCain, Plouffe showcases the high-wire gamesmanship that fascinated pundits and the drama and intrigue that captivated a nation.
The Audacity to Win chronicles the arrival of a new moment in American life at the convergence of digital technology and grassroots organization, and the exciting possibilities revealed by a campaign that in many ways functioned as a $1 billion start-up with laser-like focus and discipline. In this extraordinary book, David Plouffe unfolds one of the most important political stories of our time, one whose lessons are not limited to politics, but reach to the greatest heights of what we dream about for our country and ourselves.
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Review
"While Mr. Plouffe doesn't serve up a lot of news and obviously retraces lots of familiar ground...he gives readers a visceral sense of the campaign from an insider's point of view." Michiko Kakutani, The New York Times
Synopsis
The architect of the Obama campaign reveals how it all happened — and how it will revolutionize our politics!
David Plouffe not only led the effort that put Barack Obama in the White House, but he also changed the face of politics forever and reenergized the idea of democracy itself. The Audacity to Win is his story of that groundbreaking achievement, taking readers inside the remarkable campaign that led to the election of the first African American president.
For two years Plouffe worked side by side with Obama, charting the course of the campaign. His is the ultimate insider's tale, revealing both the strategies that delivered Obama to office and how the candidate and campaign handled moments of great challenge and opportunity. Moving from the deliberations about whether to run at all, through the epic primary battle with Hillary Clinton and the general election against John McCain, Plouffe showcases the high-wire gamesmanship that fascinated pundits and the drama and intrigue that captivated a nation.
The Audacity to Win chronicles the arrival of a new moment in American life at the convergence of digital technology and grassroots organization, and the exciting possibilities revealed by a campaign that in many ways functioned as a $1 billion start-up with laser-like focus and discipline. In this extraordinary book, David Plouffe unfolds one of the most important political stories of our time, one whose lessons are not limited to politics, but reach to the greatest heights of what we dream about for our country and ourselves.
Synopsis
Plouffe not only led the effort that put Barack Obama in the White House, but he also helped to change the face of politics forever. The Audacity to Win tells his story of that groundbreaking achievement.
Synopsis
The inside story of a brilliant campaign, with lessons on how the Democrats can secure victory in the future.
Since David Plouffe helped design the plan that brought candidate Obama to the White House, the lessons of that plan have become only more relevant. Today, conservative forces led by figures like Sarah Palin and Glenn Beck threaten to derail the tremendous promise of Democrats' recent gains, making the next electionandmdash;and the ones beyond itandmdash;even more crucial. Plouffe explains the secrets to winning elections in contemporary politics, and shows how Democrats can build on the historic campaign of 2008 to keep the country on the right path. Featuring a new chapter on the challenges of 2010, The Audacity to Win is political writing at its boldest and most essential.
Synopsis
Unabridged CDs ? 9 CDs, 11 hours The story of the most important political campaign in modern times, by the man who went through it side by side with President Obama.
About the Author
David Plouffe served as the campaign manager for Barack Obama's primary and general election victories in 2008. He was the architect of the strategy for both elections. Prior to running the Obama campaign, Plouffe served as a leading Democratic Party media consultant from 2001 to 2007, playing a key role in the election of U.S. senators, governors, mayors, and House members across the country.
Table of Contents
The Audacity to Win Prologue
1. Yes or No
2. Taking Off While Affixing the Wings
3. Building Blocks
4. The Empire Strikes Back
5. Win or Go Home
6. Roller-Coaster Time
7. Super Tuesday
8. Ecstasy. Agony.
9. Agony. Ecstasy.
10. Closing the Door
11. Reloading for the General
12. Innocents Abroad
13. Filling Out the Ticket
14. Hurricane Sarah
15. It's the Economy, Stupid
16. Plumbers and Radicals
17. Endgame
Epilogue
Acknowledgments