Synopses & Reviews
A concise introduction to understanding the macroeconomic environment in which businesses operate. Written in a practical and readable style, it emphasizes the need for managers to understand their environment and brings them up to date with the latest controversies and debates.
Synopsis
For managers and business students alike, this book is an easy-to-understand guide to the macroeconomic environment and how it affects individual businesses. The authors present a clear introduction to the fundamental concept of economic flows, then present a discussion of options for managing the economy.