Synopses & Reviews
Taylor . . . fills a void in the literature by focusing specifically on well-known women entrepreneurs. He looks at the particular problems they face, their strategies for success, and the general characteristics they share. He points out that the women studied all exhibit a high degree of self-confidence, courage, independence, creativity, energy, and risk-aversion--and finds the essence of their practice in five `principles of entrepreneurhsip' that have determined their business success.
Entrepreneurial Economy Review
Exceptional Entrepreneurial Women profiles 15 extraordinarily successful entrepreneurs. There is much to learn from reading their stories. Venture
This book fills a void in the literature of entrepreneurship by focusing specifically on women entrepreneurs--the particular problems they face, their strategies for success, the traits and general characteristics they share. Based on in-depth interviews with 15 prominent female entrepreneurs from a wide range of industries, Exceptional Entrepreneurial Women relates the history and background of these women--each of whom leads companies with annual sales of over $10 million--and analyzes why and how they became succesful, independent business leaders.
Synopsis
"Taylor captures the entrepreneurial essence and risk-taking instincts that set apart the 15 women he has picked to profile in this highly enjoyable book." Roy Rowan, author of The Intuitive Manager
About the Author
RUSSEL R. TAYLOR is Chairman of the Business Department and founder and director of the H.W. Taylor Institute for Entrepreneurial Studies at the College of New Rochelle.
Table of Contents
Foreword by Arthur Lipper III
Part I: Profiles
Lois Wyse
Lillian Katz
Faith Popcorn
Geraldine Stutz
Deborah Lee Charatan
Josie Natori
Diane Von Furstenberg
Muriel Siebert
Mary Kay Ash
Maryles Casto
Lane Nemeth
Pamela Scurry
Rose Totino
Dorothy Brunson
Estee Lauder
Part II: Some Conclusions
The Intuitive Factor
Love, Marriage and the Enterprise
The Intrapreneurs
Strategies for Success--Five Principles
The Nature of the Entrepreneurial Woman