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International Management: Managing Across Borders and Cultures, Text and Cases

by Deresky, Helen
International Management: Managing Across Borders and Cultures, Text and Cases

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ISBN13: 9780133062120
ISBN10: 0133062120



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Synopses & Reviews

Publisher Comments

Directed primarily toward undergraduate and graduate International Business or General Management majors, this text also provides practical content to current and aspiring industry professionals.

International Management explores the manager's role within the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide.

Synopsis

Directed primarily toward undergraduate and graduate International Business or General Management majors, this text also provides practical content to current and aspiring industry professionals.

International Management explores the dynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide.

Synopsis

Directed primarily toward undergraduate and graduate International Business or General Management majors, this text also provides practical content to current and aspiring industry professionals.


International Management
explores the manager's role within thedynamic global environment of business management by exploring the political, legal, technological, competitive, and cultural factors that shape corporations worldwide. "


Table of Contents

I. THE GLOBAL MANAGER’S ENVIRONMENT

1. Assessing the Environment: Political, Economic, Legal, Technological

2. Managing Interdependence: Social Responsibility, Ethics, Sustainability

New: Case 1. An Ethics Role Playing Case: Stockholders vs Stakeholders. (Global/Sri Lanka)

New: Case 2. Blackberry in International Markets. (Global/Middle East)

 

II. THE CULTURAL CONTEXT OF GLOBAL MANAGEMENT

3. Understanding the Role of Culture

4. Communicating Across Cultures

5. Cross-cultural Negotiation and Decision Making

New: Case 3. Google Orkut in Brazil: What’s So Social About It? (Brazil)

Case 4. MTV Networks: The Arabian Challenge (Saudi Arabia)

 

III. FORMULATING AND IMPLEMENTING STRATEGY FOR INTERNATIONAL AND GLOBAL OPERATIONS

6. Formulating Strategy

7. Implementing Strategy: Small Businesses; Global Alliances; Emerging Economy Firms

8. Organization Structure and Control Systems

New: Case 5. Alibaba in 2011: Competing in China and Beyond.  (China)

New: Case 6. Carrefour’s Misadventure in Russia (Russia)

New: Case 7. Walmart in Africa (Africa)

New: Case 8. Evaluating the Chrysler-Fiat Auto Alliance in 2012. (Italy/U.S./Global)

 

IV. GLOBAL HUMAN RESOURCES MANAGEMENT

9. Staffing, Training, and Compensation for Global Operations

10. Developing a Global Management Cadre

11. Motivating and Leading

New: Case 9. Indra Nooyi: A Transcultural Leader (India/Global)

New: Case 10. Foreign Investment in Chinese Banking Sector: HR Challenges. (China)                                   

Integrative Cases:

New: Case 11. Mahindra and Mahindra (B): An Emerging Global Giant? (India/Global)

New: Case 12. After the Breakup: The Troubled Alliance Between Volkswagen and Suzuki. (Germany/Japan)

Integrative Term Project

Glossary

Endnotes

Name and Subject Index


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Product Details

ISBN:
9780133062120
Binding:
Hardcover
Publication date:
01/19/2013
Publisher:
Prentice Hall
Language:
English
Edition:
8
Pages:
387
Height:
.90IN
Width:
8.70IN
Thickness:
.75
LCCN:
2012027789
Illustration:
Yes
Author:
Helen Deresky
Author:
Helen Deresky
Media Run Time:
B
Subject:
Business-International

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