Synopses & Reviews
Clearly written, with up-to-the-minute information and packed with practical and relevant examples, The New Penguin Dictionary of Business is the perfect book for anyone-whether student or working professional-who needs to know the latest jargon in the field.
About the Author
Graham Bannock is chair of Bannock Consulting and co-author of
The Penguin Dictionary of Economics.
Evan Davis is the BBC's economics editor.
Paul Trott is a senior lecturer at the University of Portsmouth.
Mark Uncles is head of the school of marketing at the University of New South Wales in Australia.