Synopses & Reviews
Learning how to program with Ajax, but without the history, scope, and perspective of the Web 2.0 landscape? This book discusses the principles and examples of Web 2.0 in order to feed the business, technical and creative developers--developers who will create new products and services that extend the boundaries of the web as we know it.
--what can our company provide to our customers and employees using this new technology? Is it worth it? What are the security drawbacks?
--is there a newer, proven business model for our site than paid advertising, and how do we implement it?
--who is sharing best practice examples and cases?
If you need answers to these and other questions, you need this book: a condensed, verified, and reliable source of information that allows technical and business developers an entry into this still emerging and unstructured landscape.
First book to give a complete view of Web 2.0 standards and technology and present services and technologies that "belong" to Web 2.0;
Discusses what possibilities there are for new products and services, and what technology and programming ability is needed in order to develop those new products and services--including social networking, wikipedia, Google maps, and more, plus future applications;
Offers the basics of "how to", presenting programming environments and their best uses, design principles, and best practice examples.
Contrasts and compares features available through Web 2.0 technology with Semantic Web developments.
Review
"The most exciting aspect of this current era of the Web, which has come to be known as Web 2.0, is that everything is read/write. Whether it's people communicating and sharing content with each other on social network sites like YouTube and Facebook, or computers talking to each using web services, or people personalizing their news using RSS and blogs, Web 2.0 is a two-way experience - it's no longer a one-way, broadcast model as it was in the Dot Com era of the Web. Dr. Gottfried Vossen and Stephen Hagemann have very clearly explained this transition to the new read/write era of the Web, and they paint a picture of how it might progress to the next stage via Semantic Web and other technologies. This book will help you understand the ongoing evolution of the Web, and push you to create applications that take advantage of the read/write Web."
Richard MacManus, Editor, Read/WriteWeb (http://www.readwriteweb.com)
Synopsis
The emergence of Web 2.0 is provoking challenging questions for developers: What products and services can our company provide to customers and employees using Rich Internet Applications, mash-ups, Web feeds or Ajax? Which business models are appropriate and how do we implement them? What are best practices and how do we apply them?
If you need answers to these and related questions, you need this book—a comprehensive and reliable resource that guides you into the emerging and unstructured landscape that is Web 2.0.
Gottfried Vossen is a professor of Information Systems and Computer Science at the University of Muenster in Germany. He is the European Editor-in-Chief of Elsevier’s Information Systems—An International Journal. Stephan Hagemann is a PhD. Student in Gottfried’s research group focused on Web technologies.
* Presents a complete view of Web 2.0 including services and technologies
* Discusses potential new products and services and the technology and programming ability needed to realize them
* Offers ‘how to’ basics presenting development frameworks and best practices
* Compares and contrasts Web 2.0 with the Semantic Web
About the Author
Gottfried Vossen is Professor of Computer Science and a Director of the Institür für Wirtschaftsinformatik, Universität Münster (Department of Information Systems, University of Muenster, Germany). His research in the area of object-based database systems has dealt primarily with models for data and objects, database languages, transaction processing, integration with scientific applications, XML and its applications, and workflow management.
Institür für Wirtschaftsinformatik, Universität Münster, Department of Information Systems, University of Muenster, Germany
Table of Contents
A Brief History of the Web
The Rise of the Web
Commercialization of the Web
The No-Cost Mentality
Advances in Infrastructure and Technology
User Acceptance of the Web
Merging the Web, Technological Advances, and General Acceptance: The
Arrival of Web 2.0
Common Characteristics of Services Attributed to Web 2.0
Mashups
Tagging
Social Search and social networking
Rich Internet Applications: Web tops and Web programs
Content syndication revisited
Impacts of the Next Generation of the Web
The Business Provider View
The Business Consumer View
Business Models Beyond Advertising
Social Networks: Impact on Society
Case Study: Personal Entertainment
Sample Frameworks for Web Development
AjaxTK
OpenLaszlo
Ruby on Rails
Design Principles and Best Practice Examples
The Semantic Web