Organic, Inc.: Natural Foods and How They Grew by Samuel Fromartz Reviewed by Richard C. Collins
The Virginia Quarterly Review
"No wonder there now is a fledgling food reform movement calling itself Beyond Organic. After reading Organic, Inc. one begins to understand why some would feel a need to go 'Beyond Organic.' The current requirements for labeling a good as organic would, theoretically, permit frozen Twinkies at your Whole Foods outlet. This is not what organic food advocates originally had in mind. They had a notion that 'organic' would lead to a sustainable relationship between soil, food, farming, eating, and human health. Fromartz shows how 'organic' foods and the legal use of the organic label has evolved to diminish its meaning." Read the entire Virginia Quarterly Review review.