Synopses & Reviews
Now in new second edition, this comprehensive dictionary is a wide-ranging guide to all aspects of modern business, with over 5,000 entries covering topics from marketing and advertising to banking and international finance, and everything in between. It also includes terms from law and economics that are relevant to business, and covers aspects of computing and printing that a business person might be expected to know.
An especially unique and helpful feature of this book is its coverage of business jargon. From dead-cat bounce and the J-curve effect, through the intricacies of the Lady Macbeth strategy and market skimming, to the difference between broad and narrow money and w hat a shark-watcher does, A Dictionary of Business makes an ever expanding business vocabulary accessible to everyone. With its clear, concise entries and extensive cross-referencing, this is a guide that will give business people the answers they need quickly and effectively.
Review
"Will help to demystify terms such as
bear hugs,
white/grey knights,
cash-cows and
churning."--
Times Higher Educational SupplementSynopsis
The third edition of the Dictionary of Business is a wide-ranging and informative guide to all areas of modern business. Completely revised and updated, with over 6,500 entries covering terms from marketing to taxation and accounting, business strategy to international finance, human resources management to banking, this dictionary will prove indispensable to both students and professionals. It also covers U.S. business terms as well as business and financial jargon. Written by a specialized team of contributors, this dictionary is authoritative yet written in a clear and accessible style. Over 500 new entries have been added for this new edition, including extensive additions to terms relating to e-commerce.