Synopses & Reviews
Synopsis
Your special spicy pickles. Your crunchy coconut granola. The cookie recipe so good that no one believes it's gluten-free....With the ever-increasing demand for natural foods, the time may be right to turn your culinary hobby into a moneymaker. But the path to retail success is strewn with obstacles--unless you have the guidance of someone who's been there and done it. Who is your target market? What sets your product apart? What's your perfect price point? Recipe for Success gives you the benefit of an expert's in-depth experience, taking you from initial conception to cashing out--and covering everything in between. Filled with real life examples, the book helps you: Package and launch your product - Work effectively with distributors - Win the fiercely competitive battle for store placement - Prepare for trade shows - Deal with slotting fees, -free fills-, promotions, discounts, and demos - Negotiate broker partnerships - And more Make no mistake: the natural foods industry is not user-friendly, but with this indispensable guide you can avoid the common--and highly expensive--traps many start-ups fall into . . . and make your dream business a delicious reality.
Synopsis
Did your special spicy pickles sell like gangbusters at the school fundraiser? Does everyone beg you to bring your crunchy coconut granola to their dinner party? Are your oatmeal raisin cookies always the hit at the church potluck? With the ever-increasing demand for natural foods, and more customers than ever willing to pay more for them, today is the day to use those old family recipes to fatten your bank account.But as with most things, turning your kitchen into a moneymaker is easier said than done. The path to retail success is strewn with obstacles--Who is your target market? What sets your product apart? What's your perfect price point?--unless you have the guidance of someone who's been there and done that. In Recipe for Success, natural foods specialist Abigail Steinberg has provided for you the benefit of an expert's in-depth experience, taking you from initial concept of an idea to cashing out, and covering everything in between. Learn to: - Package and launch your product- Work effectively with distributors- Win the fiercely competitive battle for store placement- Prepare for trade shows- Negotiate broker partnerships- And moreMake no mistake: the natural foods industry is not user-friendly, but with this indispensable guide you can avoid the common--and highly expensive--traps many start-ups fall into . . . and make your dream business a delicious reality.
Synopsis
Now is the perfect time to turn your culinary hobby into the moneymaker your friends keep telling you it can be