Synopses & Reviews
Bestselling author Malcolm Gladwell revolutionizes the way we understand the world within. Blink is a book about about choices that seem to be made in an instant in the blink of an eye that actually aren't as simple as they seem. Why are some people brilliant decision makers, while others are consistently inept? How do our brains really work? Why are the best decisions often impossible to explain to others?
Synopsis
'Mesmerizing' Time
An art expert instantly spots a fake. A cop decides whether to shoot. A psychologist accurately predicts a couple's future in minutes. This book is about those moments when we 'know' something without knowing why. It shows that honing your instincts could change the way you think about thinking forever.
'Trust my snap judgement, buy this book: you'll be delighted' David Brooks, The New York Times
'Fiendishly clever' Evening Standard
'Provocative, fascinating, radical' Fergal Byrne, Financial Times