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Anne Speck
, April 26, 2007
If Neo were offered a choice of buying the red or green pill, which one would allow him to get out of the consumer matrix? This book argues "neither." But branding experts know that we long to be different, so they sell us that image. "Hi, we're Wal-mart and if you buy organic pajamas from us you'll be keeping tons of pesticides from the world's oceans." Hmm... but if I don't buy, won't I be doing the same thing?
I got to read my roommate's Canadian version. The US version is called "Nation of Rebels".
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