Synopses & Reviews
Be Direct! Business the Dell Way Dell is the most successful computer company in the world, leading the way in growth and profitability. Founded in 1984 by Michael Dell, the company leads the field in direct selling of business and personal computers. Dell builds computers to order, at prices retailers can rarely match. Its the next best thing to having an uncle in the computer business. In Be Direct! Business the Dell Way, Rebecca Saunders examines this remarkable success story and draws out the universal lessons that any business can learn. Dell began with a brilliant business model creating mass-customized computers and selling them direct to consumers. But this was not enough. The model has been supported by management excellence, the relentless pursuit of improvement and a constant flow of ideas and input from customers. In recent years Dell has maintained its market-leading position by positioning itself at the heart of the Interent revolution. Seventy percent of Dells orders happen on-line and fifty percent of all sales are web-enabled. Dells own infrastructure products are driving e-business around the world. The bottom line and of course thats where the direct business model must truly be weighed is that Dell Computer Corporation is able to bring the latest technology to its customers faster and more competitively priced. Be Direct! Business the Dell Way reveals how any manager, entrepreneur or investor can learn from the Dell story. Also by Rebecca Saunders: Business the Amazon.Com Way
Synopsis
Cisco Systems reached US$100 billion in market value faster than any company in history. Today, its market capitalization of nearly US$190 billion places it among the most highly valued companies in the world.
President and CEO John Chambers, in less than five years as head of Cisco, has led Cisco to a tenfold increase in market value. He has achieved this primarily by becoming the world's foremost acquirer of companies, with some 35 buyouts to date and more being added at a rate of nearly one per month.
Cisco has the most productive Web site in the world -- it makes about two-thirds of its sales on the Net.
Cisco practices "virtual" distribution more extensively than any other large company. Many products are shipped from Cisco's suppliers to Cisco's customers without passing through the hands of a Cisco employee or the space of a Cisco facility.
Synopsis
Business/Management Be Direct! Business the Dell Way One: Mass Customize! Two: Get Rid of Inventory Three: Love Your Suppliers
Four:
But Love Your Employees Even More Five: Be Direct! Six: You Are Your Customers Seven: Never Stop Improving Eight: Think and Act Global Nine: Stay True to Your Talents Ten: Manage Hypergrowth How do people like Michael Dell start a business on a shoestring with only a vision to sustain them and end up dominating their market, amassing vast personal fortunes? Why do investors go crazy everytime a high-tech newcomer is launched on the stockmarket? In Be Direct! Business the Dell Way Rebecca Saunders reveals the secrets, deals, schemes and dreams of one of the worlds most innovative techno superstars. An at once inspiring and engaging insight into the ingredients of success and a source of invaluable business lessons for the next generation of winners.
Synopsis
Dell is the most successful computer comapny in the world leading the way in growth
and profitability. Founded in 1984 by Michael Dell, the company dominates the direct
selling of business and personal computers. Dell builds computers to order, at prices
retailers can rarely match. In Business the Dell Way, Rebecca Saunders examines this
remarkable success story and draws out the universal lesson any business can learn.
Dell began with a brilliant business model - creating mass-customized computers and
selling them direct to consumers. But this was not enough. The model has been
supported by management excellence, the relentless pursuit of improvement and a
constant flow of ideas and input from customers. In recent years Dell has maintained its market-leading position by positioning itself at the heart of the internet revolution.
Business the Dell Way reveals how any manager, entrepreneur or investor can learn
from the Dell story. It is at once an inspiring story of success and an invaluable source
of lessons for the next generation of winners.
Description
Includes bibliographical references (p. 201-202) and index.
About the Author
Rebecca Saunders writes for Success magazine and Harvard Communications Update. She is the author of The Agile Managers Guide to Performance Appraisals and was a contributor to Innovative Thinking, a collection of the thoughts and opinions of some of the most creative individuals in management. During her writing career Rebecca Saunders has met with numerous business executives and management gurus. She is guest editor at the American Management Associations web site for growing business, interviewing entrepreneurs on their leadership secrets.
Table of Contents
Preface.
Introduction - Succeeding, the Michael Dell Way.
Mass Customize!
Get Rid of Inventory.
Love Your Suppliers...
...But Love Your Employees Even More.
Be Direct!
You Are Your Customers.
Never Stop Improving.
Think and Act Global.
Stay True to Your Talents.
Manage Hypergrowth.
Index.