Synopses & Reviews
Synopsis
Moving beyond notions of cultural imperialism, this book furthers our understanding of the implications of global media culture and politics in the 1990s.
Leading scholars from a range of fields bring different perspectives to bear on the role of the state, the range of culture beyond the media, the contribution of international organizations, and the potential for resistance and alternatives. They reflect on the New World International Communications Order′ as delineated since the 1970s, and examine its changing nature. Throughout, they connect analysis of the flows and forces which form the world media and communications with the fundamental themes of social science, and illuminate the ways in which underlying questions
Synopsis
'A thoughtful reflection on the concept of the state in the context of post-colonial realities and a very uesful historical investigation of imperialism as cultural contact, which in a very timely way calls for the cross-fertilisaton of debates in international communiction by post-colonial studies' - Media Development
Synopsis
The massive international flows of films, television programs, and other media around the world have long posed vital questions of culture and power. But how can we best understand this central feature of the modern world? Is a model of "cultural imperialism" a valid way of understanding global communications as we approach the end of the century? In this broad-ranging analysis of the new international context of world communication, an international group of leading scholars review and take forward these debates. They discuss different perspectives of the role of the state, the range of cultural impact and influence beyond the media, the roles of international organizations and business interests in world communication, and the potential for resistance and alternatives. They reflect on the "New World International Communications Order" as delineated since the 1970s, and examine its changing nature. Throughout the book they connect analysis of the flows and forces that form the world of media and communication with the fundamental themes of social science, and illuminate the ways in which underlying questions of inequality, power, and control reappear within new media environments.