Synopses & Reviews
Supplying lessons from today's most celebrated and successful business thinkers, DK's Business Masterminds series is perfect for people hoping to advance their corporate careers, make their own businesses grow and prosper, or achieve personal goals. In addition to providing overviews of each mastermind's most influential writings and speeches, each title is packed with full-color charts, diagrams, and photographs that graphically illustrate complex concepts.
Review
The graphically arresting format of Business Masterminds makes even difficult concepts approachable. Heller's text is surprisingly astute. (Publishers Weekly)
Synopsis
Written by communications expert Robert Heller (author of many volumes in the "Essential Managers" series), the first four volumes of this new series present the ideas, strategies, and techniques of software titan Bill Gates, investor extraordinaire Warren Buffett, and legendary management gurus Peter Drucker and Tom Peters. Far more than mere analysis, each "Business Masterminds" volume is a day-by-day, step-by-step guide on how to put theory into practice in business--and in life. each book.
Description
Includes bibliographical references (p. 109) and index.
About the Author
A leading authority in both business communications and management consultancy, Robert Heller has written more than 30 books, including six titles in DK's popular Essential Managers series. A founding editor of Management Today magazine and co-creator of several other successful business journals, he is an in-demand speaker at conferences worldwide.