Synopses & Reviews
With trillions of internal company documents circulating in corporate offices everyday, it's easy to lose sight of priorities by concentrating on the wrong signals. Drawing from compelling research, Bouquet describes the attention practices of 136 global firms, thereby shedding new light on the relationship between global mindsets and overall company performance.
Synopsis
Today's multinational enterprises are headed for trouble unless their top-level executives manage to pay the appropriate amount of 'attention' to what is happening in the farther corners of the business world. With trillions of internal company documents circulating in corporate offices everyday, it's easy to lose sight of priorities by concentrating on the wrong signals. Drawing from compelling research, Bouquet describes the attention practices of 136 global firms, thereby shedding new light on the relationship between global mindsets and overall company performance.
About the Author
Cyril Bouquet is Assistant Professor of Strategic Management at the Schulich Business School, York University, Canada.
Table of Contents
Preface * A New Perspective on Global Mindsets * A Review of Attention Theories * Grounded Theory Development * Methodology For The Quantitative Research * Results * Interpretation and Extensions * Conclusions and Limitations * References and Appendices