Synopses & Reviews
Mourdoukoutas argues that as globalization gains momentum and reengineering becomes universal, firms can no longer be sure of achieving sustainable competitive advantages through improved operating effectiveness alone. The new business strategy will focus on revenue growth and on the constructive destruction of conventional corporations, through collective entrepreneurship and its division in the product supply chain. To enhance revenues through the management of constructive destruction, companies must achieve organizational mutations and permutations, turning themselves from hierarchical managerial units into entrepreneurial networks. These entrepreneurial networks are communities that share a common fate: the risks and rewards associated with the discovery and exploitation of new businesses. Mourdoukoutas says that in some cases entrepreneurial networks can be extended outside the conventional borders of the corporation—vertically to suppliers, distributors, and customers, and horizontally to former competitors. In such networks the focus of business strategy should not be on the division of labor by task or process; rather, upon the divison of entrepreneurship and its diffusion among all of the firM&Apos;s members. This is a challenging and thoughtful study and analysis for corporate management and their academic colleagues.
Synopsis
A challenging, provocative examination of what new organizations must be: collective entrepreneurship networks in which risk and reward, success and failure are shared by all of their members.
Synopsis
Corporate reengineering is approaching its limits, and constructive destruction has shifted from the broad industrial level to the level of individual firms. As a result, says Mourdoukoutas, a new business strategy and organization are needed, one he calls "collective entrepreneurship." He sees the new firm as an enterprise without internal or external borders, one in which all its members share directly in the rewards of success and the punishments of failure. This is a challenging, provocative study and analysis for corporate management and their academic colleagues.
About the Author
PANOS MOURDOUKOUTAS is Professor of Economics at Long Island University, where he teaches and conducts research on the Japanese and Asian economies.
Table of Contents
Preface
Collective Entrepreneurship: The Ultimate Advantage
The Other Side of Globalization and the Limits of Reengineering
The Other Side of Globalization: Price and Business Destruction
The Limits of Reengineering and Operational Effectiveness
Beyond Reengineering: Constructive Destruction, Collective Entrepreneurship, and Communities of Common Fate
The Constructive Destruction of the Corporation
The Concept of Collective Entrepreneurship
Communities of Common Fate
The Limits of Collective Entrepreneurship
Summary and Conclusions
Selected Bibliography
Index