Synopses & Reviews
Mason traces the history of Japanese involvement and investment in Europe from the early part of this century to the present day. Focusing particularly on Japanese activities in the automobile industry, consumer electronics, and banking, he addresses the broad policy reaction to these activities in Europe and compares it with the reaction to Japanese investment in the US.
Table of Contents
Preface
Introduction: Europe and the Japanese Challenge
1. Approaching the Challenge
2. Automobiles
3. Consumer Electronics
4. Banks
5. The Regulation of Multinationals in Comparative Perspective
Appendices
Index
Contributors
Preface
Introduction: Europe and the Japanese Challenge
1. Approaching the Challenge
2. Automobiles
3. Consumer Electronics
4. Banks
5. The Regulation of Multinationals in Comparative Perspective
Appendices
Index
Contributors