Synopses & Reviews
Synopsis
In two interwoven trips around the globe - one in 2010 and another in the future- the book discovers Bogota, Cartagena, Detroit, New York, Abuja, Cairo, Dammam, Abu Dhabi, Marseille, Hanover, Ho Chi Minh City, Kuala Lumpur, Shenzhen, and Beijing. The people and experiences along the way tell a fascinating, unique, and insightful story. The 2010 trip at the height of globalization takes place against a backdrop of frenzied global development that depletes natural resources, damages the environment, and frays social relationships. As he travels, the author traces how the coffee and bottled water that he drinks, the flights that he takes, and the gasoline he puts in his car are made and distributed, and actively observes their social and environmental footprint. The future trip, which follows a similar flight path and retraces the same supply chains, discovers a different world where government policies, business norms and social values have restored a world of renewable natural resources, natural beauty, and respect for self, others, and the planet. A retrospective written in the future explains how a different way of thinking about growth and measuring progress enabled the shift to occur. It details how government mandates, corporate disclosures, and the leadership of dominant companies in pivotal industries like oil & gas, transportation, and automotive helped the world pass a "tipping point," and it shows how companies could operate profitably and sustainably at the same time. The book is a heartfelt, multicultural eye-opener that is replenishing, restoring, and rich. It is charming and fun, while laying out a vision for a new era beyond globalization as we know it. Its inspirational message about the importance of respecting the planet and our global neighbors while fulfilling our appetite for growth and wealth will endure.
Synopsis
The 2010 trip at the height of globalization takes place against a backdrop of frenzied global development. As he travels, the author observes the pronounced social and environmental footprint of the societies he visits, the industries that support them, and the people he meets. The 2030 trip, which follows a similar flight path, occurs in a new world. On this trip the author discovers how governments, businesses and consumers are aligned around renewable energy, environmental and aesthetic balance, and respect for self, others, and the planet. A retrospective, written in 2050, explains how a different way of thinking about growth and measuring progress enabled the shift to occur. It explains how the world passed a "tipping point" and became both prosperous and sustainable. This book is charming and fun, while laying out a vision for a new era beyond globalization as we know it. Its inspirational message about the importance of respecting the planet and our global neighbors while fulfilling our appetite for growth and wealth will endure.
Synopsis
This book examines the author's experiences with reckless over-development in nine cities across the globe in 2010, and a trip in which governments, businesses, and individuals live by new rules in a socially and environmentally conscious world of renewable resources and aesthetic landscapes.