Synopses & Reviews
Being a successful graphic designer today requires more than knowing the essential features of industry-standard software applications. It also requires an understanding of how to integrate these programs into a seamless whole while producing work that conforms to design principles-and client expectations. This fully revised edition of The Graphic Designer's Digital Toolkit, 2nd Edition provides a comprehensive overview of the "Big 4" digital design programs used in industry today-Adobe Illustrator«, Adobe Photoshop«, Adobe InDesign«, and QuarkXPress. The book examines the essential features of each, then reveals in practical detail skills and technology into effective design for print and Web media. This project based book features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the opportunity to put what they learn to work by tackling design projects from concept to completion, with assignments drawn from the everyday world of professional graphic designers.
Synopsis
One of the most important skills in graphic design today is the ability to integrate different software programs into a seamless whole. Yet software books continue to teach one program at a time without regard to the integration issues that lie at the heart of good digital design. The Graphic Designer's Digital Toolkit provides a comprehensive overview of the "big three" digital design programs used in industry today- Illustrator, Photoshop, and QuarkXPress. The book then examines in practical detail how to merge results of these programs into good, workable designs. The Graphic Designer's Digital Toolkit features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the opportunity to put what they learn to work by tackling design projects from concept to completion, with assignments drawn from the everyday world of professional graphic designers.
Synopsis
Being a successful graphic designer today requires more than knowing the essential features of industry-standard software applications. It also requires an understanding of how to integrate these programs into a seamless whole while producing work that conforms to design principles-and client expectations. This fully revised edition of The Graphic Designer's Digital Toolkit, 2nd Edition provides a comprehensive overview of the "Big 4" digital design programs used in industry today-Adobe Illustrator?, Adobe Photoshop?, Adobe InDesign?, and QuarkXPress. The book examines the essential features of each, then reveals in practical detail skills and technology into effective design for print and Web media. This project based book features a highly visual introduction to the essential tools and functions of each application from the perspective of the working designer. Readers are then given the opportunity to put what they learn to work by tackling design projects from concept to completion, with assignments drawn from the everyday world of professional graphic designers.
Synopsis
One of the most important skills in graphic design today is the ability to integrate different software programs into a seamless whole. Yet software books continue to teach one program at a time without regard to the integration issues that lie at the heart of good digital design. The Graphic Designer
About the Author
'Allan Wood has been an educator in digital media, photography, and graphic design for nearly 25 years, and has worked professionally as well in the industry. For much of that time he has taught at the post-secondary level as an Assistant Professor, including as Program Chair in Graphic Design and Professional Photography and the program\'s curriculum developer/ instructional designer at McIntosh College in New Hampshire. He was recently awarded a second place standing for Educator of the Year in the category Computer Design: Graphics and Photography, among 80 colleges participating. Drawing on his extensive experience, which includes owning his own full-time business, Allan has developed many innovative project-based courses that integrate contemporary graphic design concepts and techniques with computer graphics for both print and Web media. Among his many independent photographic and graphic design projects is a recently completed'
Table of Contents
Introduction. Unit 1: Getting Ready For Production. Welcome to the Land of OS. Designing for the Client. Unit 2: Image Editing: Adobe PhotoShop. Exploring PhotoShop. Working with Selections. Using Layers. Restoring and Retouching Photographs. Unit 3: Digital llustration: Adobe Illustrator. Exploring Illustrator. Working with Brushes, Symbols and Layers. Precision with the Pen Tool. Integrating Illustrator and Photoshop. Unit 4: Desktop Publishing with QuarkXPress. Exploring QuarkXPress. Getting Ready For Press. Appendix. Glossary.