Synopses & Reviews
This volume brings together research from different traditions which maps the vast territory of language and communication in the public sphere from a variety of angles, including (critical) discourse analysis, genre theory and media studies. The book is divided into the three broad fields of business, politics and media, ensuring the interdisciplinary nature of the volume. Every contribution provides the state of the art of the respective field as well as most relevant theoretical frameworks, a discussion of methodologies and some empirical examples. The book addresses students and researchers in various fields of the Social Sciences. Key features: collects international researchers from different traditions in a single compendium combines an up-to-date overview with cutting-edge research interdisciplinary nature of the volume
Synopsis
The concept of the Handbooks of Applied Linguistics is based on an understanding of applied linguistics as a field of academic enquiry that deals with the theoretical and empirical investigation of real-world problems in which language and communication are central issues. The hand-books provide a state-of-the-art description of different areas of applied linguistics with respect to their ability to offer descriptions, analyses, explanations, and, if possible, solutions for everyday language-related problems.
Synopsis
As you are reading this, you are finding yourself in the ubiquitous public sphere that is the Web. Ubiquitous, and yet not universally accessible. This volume addresses this dilemma of the public sphere, which is by definition open to everyone but in practice often excludes particular groups of people in particular societies at particular points in time. The guiding questions for this collection of articles are therefore: Who has access to the public sphere? How is this access enabled or disabled? Under what conditions is it granted or withheld, and by whom? We regard the public sphere as the nodal point for the discourses of business, politics and media, and this basic assumption is also s reflected in the structure of the volume. Each of these three macro-topics comprises chapters by international scholars from a variety of disciplines and research traditions who each combine up-to-date overviews of the relevant literature with their own cutting-edge research into aspects of different public spheres such as corporate promotional communication, political rhetoric or genre features of electronic mass media. The broad scope of the volume is perhaps best reflected in a comprehensive discussion of communication technologies ranging from conventional spoken and written formats such as company brochures, political speeches and TV shows to emerging ones like customer chat forums, political blogs and text messaging. Due to the books' wide scope, its interdisciplinary approach and its clear structure, we are sure that whether you work in communication and media studies, linguistics, political science, sociology or marketing, you will find this handbook an invaluable guide offering state-of-the -art literature reviews and exciting new research in your field and adjacent areas.