Synopses & Reviews
In our global economy and marketplace, it is more critical than ever to understand the dynamics of international business, and our 3-panel (6-page) guide is jam-packed with valuable information for both students and businesspeople. Theories and their proponents, principles and concepts all are explained and complemented by eye-catching graphics. Topics include:
Globalization & Cultural Issues
International Trade
Economic Integration
Politics & Law in International Business
Economic Systems & Development
International Financial Markets & Monetary System
Foreign Exchange Market
Managing Labor, Planning & Organizing Internationally
Entry Modes
Marketing Internationally
And more