Synopses & Reviews
Synopsis
This visually stunning work blends tractors photographed in custom-built studios with concept drawings and behind-the-scenes looks at how the machines were designed and built. The beautiful book also is encyclopedic, containing examples of every model line built by John Deere since 1919. The book includes drawings and images from the archives of the Henry Dreyfuss Archives housed at the Cooper Hewitt Museum in Manhattan, and from the Theo Brown Archives kept at Wooster Polytechnic Institute. Period images from the Smithsonian, the Library of Congress, and other notable historic archives add visual depth to the history. Matching the strong visuals is an in-depth history that includes interviews with industrial designers, dealers, and farmers who created, sold, and used the machines.
Synopsis
The most powerful green tractors on earth take center stage in this stunningly crafted book that shines a spotlight on the modern machines that feed our planet. These fascinating machines get treated as objects of art, and are photographed and lovingly lit in custom-built studios, dark barns and sheds, or bathed in sunlight. The gorgeous images are accompanied with concept drawings, archival photography, and text explaining how the machines were designed and built. This encyclopedic work contains examples of every model line built by John Deere since 1919.
Never-before-published drawings and images of secret prototypes as well as production tractors are accompanied by entertaining stories from the engineers and industrial designers who created the machines. Within these pages you will find the story of the rotary engine Deere, top secret combines, and the tractor spy who got caught at one of the most important product launches in green tractor history.
This beautiful book offers fresh insight into the evolution and design of an American icon, from the original two-cylinders to the modern muscle tractors.
Synopsis
As seen in the Wall Street Journal The story includes a surprising amount of intrigue. --Peter Saenger, WSJ, March 12, 2022.
John Deere Evolution is a gold winner for the 2022 IBPA Benjamin Franklin Award in both History and Cover Design - Large Format.
The most powerful green tractors on earth take center stage in this stunningly crafted book that shines a spotlight on the modern machines that feed our planet. These fascinating machines get treated as objects of art, and are photographed and lovingly lit in custom-built studios, dark barns and sheds, or bathed in sunlight. The gorgeous images are accompanied with concept drawings, archival photography, and text explaining how the machines were designed and built. This encyclopedic work contains examples of every model line built by John Deere since 1919.
Never-before-published drawings and images of secret prototypes as well as production tractors are accompanied by entertaining stories from the engineers and industrial designers who created the machines. Within these pages you will find the story of the rotary engine Deere, top secret combines, and the tractor spy who got caught at one of the most important product launches in green tractor history.
This beautiful book offers fresh insight into the evolution and design of an American icon, from the original two-cylinders to the modern muscle tractors.