Synopses & Reviews
Written in an informal colloquial style, this student-friendly Principles of Microeconomics textbook does not sacrifice intellectual depth in its quest for accessibility. The authors primary concern is to instill “economic sensibility” in the student. Colander emphasizes the intellectual and historical context to which the economic models are applied.
Distinguishing features found within Colanders text are:
- Cutting Edge and Modern
- Colloquial Style Narrative
- Focus on Policy
- Emphasis on the Importance of Institutions and History
- Focus on Modeling: Economics is a method of reasoning, not truths.
- Presents Alternative Perspectives in Economics
Table of Contents
Part 1 Introduction: Thinking Like an Economist Chapter 1 Economics and Economic Reasoning Chapter 2 The Production Possibility Model, Trade, and Globalization Chapter 3 Economic Institutions Chapter 4 Supply and Demand Chapter 5 Using Supply and Demand Chapter 6 Thinking Like a Modern Economist Part 2: Microeconomics I. The Power of Traditional Economic Models Chapter 7 Describing Supply and Demand: Elasticities Chapter 8 Taxation and Government Intervention Chapter 9 International Trade Policy, Comparative Advantage, and Outsourcing II. Choice and Decision-Making Chapter 10 The Logic of Individual Choice: The Foundation of Supply and Demand Chapter 11 Game Theory, Strategic Decision Making, and Behavioral Economics III. Production and Cost Analysis Chapter 12 Production and Cost Analysis I Chapter 13 Production and Cost Analysis II IV. Market Structure Chapter 14 Perfect Competition Chapter 15 Monopoly Chapter 16 Monopolistic Competition and Oligopoly V. Real-World Competition Chapter 17 Real-World Competition and Technology Chapter 18 Antitrust Policy and Regulation VI. Factor Markets Chapter 19 Work and the Labor Market Chapter 19W Nonwage and Asset Income: Rents, Profits, and Interest Chapter 20 Who Gets What? The Distribution of Income VII. Applying Economic Reasoning to Policy Chapter 21 Market Failure versus Government Failure Chapter 21W Politics and Economics: The Case of Agricultural Markets Chapter 22 Behavioral Economics and Modern Economic Policy Chapter 23 Microeconomic Policy, Economic Reasoning, and Beyond