Synopses & Reviews
About the Author
Richard C. Dorf is Professor of Electrical Engineering and Professor of Management at the University of California, Davis. He is author of Introduction to Electric Circuits (7th Ed.), Modern Control Systems (10th Ed.), Handbook of Electrical Engineering (3rd Ed.), Handbook of Engineering (2nd Ed.), and Handbook of Technology Management. He is the co-founder of six technology firms and was recently elected a Fellow Member in The American Society for Engineering Education (ASEE)in recognition of his outstanding contributions to the Society.
Table of Contents
Section I 1 Capitalism and the Technology Entrepreneur2 The Opportunity, the Entrepreneur, and the Business Summary3 Building Competitive Advantage4 Creating Strategy5 Technology, Innovation, and TimingSection II6 Risk, Return, and Product Design7 Corporate Technology Ventures8 Creating New Ventures and the Business Plan9 Building Knowledge and Learning in a New Enterprise10 Name, Legal Formation, and Intellectual PropertySection III11 The Marketing and Sales Plan12 The New Enterprise Organization13 Acquiring, Organizing, and Managing Resources14 Acquisitions, Mergers, and Global Business15 The Management of OperationsSection IV16 The Profit and Harvest Plan17 The Financial Plan18 Sources of Capital19 Presenting the Plan and Negotiating the Deal20 Leading the New Technology Venture to SuccessAppendix A Business PlansAppendix B CasesAppendix C GlossaryAppendix D Information on the Internet