Synopses & Reviews
"Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans."
This, in a nutshell, is the advice given to a new Area Manager on his first day--in an extraordinary business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results.
Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature--not just another program of the month.
America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace--and turn their customers into raving, spending fans.
Synopsis
Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature--not just another program of the month.
America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace--and turn their customers into raving, spending fans.
Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans.
This, in a nutshell, is the advice given to a new Area Manager on his first day--in an extraordinary business book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results.
About the Author
Ken Blanchard,Ph.D., is a prominent, gregarious, sought-after author, speaker, and business consultant. He is usually characterized by friends, colleagues, and clients as one of the most insightful, powerful, and passionate men in business today. Blanchard's impact as a writer is far reaching. His perennial bestsellers include
Raving Fansand
Whale Done!He is the Chief Spiritual Officer of The Ken Blanchard Companies, a full-service global management training and consulting company that he and his wife, Dr. Marjorie Blanchard, founded in 1979 in San Diego. He is also cofounder of The Center for FaithWalk Leadership, a nonprofit ministry committed to challenging and equipping people to Lead Like Jesus.
Susan Fowleris one of the world's foremost experts on personal empowerment and has spoken on the subject in all fifty of the United States and more than twenty foreign countries. With Ken Blanchard and Laurence Hawkins she created -- and is the lead developer of -- Situational Self Leadership;®, which focuses on empowerment and taking the initiative when you're not in charge. She is an adjunct professor for the University of San Diego's masters of science in executive leadership program.
Laurence Hawkinsis an internationally renowned management consultant, motivational speaker, and -- with Ken Blanchard and Susan Fowler -- the coauthor of the Situational Self Leadership program. Hawkins received his bachelor's degree in American history and literature from Williams College and his master's and doctoral degrees in leadership and organizational behavior from the University of Massachusetts, Amherst.