Synopses & Reviews
Reverse Licensing evaluates the transfer of technology to the U.S. as an alternative growth strategy for both small- and medium-sized U.S. manufacturing firms which need new and competitive technology and for foreign firms which are anxious to enter the U.S. market but lack the required resources for export and/or foreign direct investment. The first theoretical research on international technology licensing from the U.S. licensees' standpoint, this book examines reverse licensing as an alternative to reverse investment. In addition, a sample of 120 U.S. manufacturing firms which have actually utilized reverse licensing is used for empirical and statistical analysis.
About the Author
MANUCHEHR SHAHROKHI is Professor of Finance and International Business at Franklin University, Columbus, Ohio.
Table of Contents
Acknowledgments
Acronyms
Introduction
The International Setting and the U.S. Position
International Technology Licensing
The Literature Review of International Technology Licensing
The Research Model and the Research Hypotheses
The Research Methodology and Design
The Research Results and Statistical Analysis
Summary and Conclusions
Notes
Bibliography
Index