Synopses & Reviews
Sell the Feeling has a crucial message for anyone who wants to attract more clients, customers, or repeat business: ""People buy based on feelings."" Sell the Feeling shows readers how evoke the essential feelings that motivate people to do business. It is the first book of its kind that deals with the critical role of feelings in the selling and buying process. Sell the Feeling lays out a simple six-step process of influence for salespeople, advisors, and professionals--even those who don't consider themselves in sales. Written as an entertaining and inspiring story and illustrated with off-the-wall cartoons, this book makes the process easy to grasp and retain. Many professionals are hindered by their own negative emotions and attitudes about selling. Sell the Feeling shows readers not only how to master their buyers' psychology, but how to master their own ""inner game"" of selling. Sell the Feeling is destined to become a classic work on sales and influence.
Review
""This is THE book for professionals who sell, including those who hate selling. It's simple in its approach, but it creates brilliant results. This is the best book on selling for professionals--period!""
Synopsis
- Sell the Feeling deals with essential role of feelings in the selling and buying process. Very few business and sales books deal in depth with this perspective. - It spells out a specific sales process that can be used not only by salespeople, but also by advisors and service providers who don't consider themselves to be salespeople. - It's written as an entertaining, inspiring, and moving story that makes the material easy to grasp and retain. - The book is illustrated with distinctive cartoons that bring the story to life and add humor. - Many professionals are hampered by negative emotions and attitudes about selling. Sell the Feeling shows readers not only how to master their buyers' psychology, but how to master the inner game of selling. It inspires readers to view themselves and selling in a positive light. - Sell the Feeling is a sales book with heart.
Synopsis
This unique guide shows readers not only how to master their buyers psychology, but how to master the ""inner game"" of selling. This practice can inspire readers to view themselves and selling in a positive light--feelings that are transferred to potential customers.
About the Author
Larry Robert Pinci is a Leader in Human Performance Technology. He is Master Coach and Trainer of Neuro Linguistic Programming. He is also a Master Trainer of Clinical Hypnotherapy and a member of the the American Board of Neuro Linguistic Programming and the American Board of Hypnotherapy and a Certified Mediator through UCLA. He is a Doctoral Candidate for Clinical Hypnotherapy. For the past fifteen years, Larry has coached and trained thousands of people into powerful breakthroughs in their companies, careers, and lives. This includes individuals representing top corporations. His expertise is in taking businesses and individuals into the next level of excellence, competency and profitability. He is also a popular public speaker, seminar facilitator and published author.Phil Glosserman is a business and sales trainer and coach. He works with senior executives, business owners, and sales teams to develop the strategies, actions and mindset to grow and better manage their companies. Phil has been coaching and training for eight years. Before becoming a coach, he spent 14 years as a senior manager in the software industry and 10 years as a professional drummer. He is a Master Practitioner of Neuro Linguistic Performming and a graduate of Corporate Coach University International. He lives in Los Angeles with his wife and two children.