Synopses & Reviews
Do you have a go green or go home attitude? If so, youve got the right outlook for todays business world. Discover how to establish your business as a green businessstarting at the ground level, and starting now! From helping you explore environmentally-friendly opportunities to choosing eco-friendly means of production, our experts take you step by step, and show you how to protect our planet while building your business. Learn business basics with a green twist including financing, office setup, day-to-day operations and so much more! Discover your business and your green competitive edge Create a sustainable business modelno matter what business you choose Get funding from green lenders Manage your companys carbon footprint Incorporate practical and innovative, earth-friendly solutions at every stage Establish an environmentally responsible business culture Use effective marketing to capture customers and keep them coming back And more Plus, gain innovative insights, ideas, and concepts from 22 successful green businesses! Take the high road to successstart your green business today!
Synopsis
Get on the right track with your business from the startgo greenThe experts at Entrepreneur help you identify your business goals and discover a “greener” path when it comes to building, launching and running your new business. Our experts take you step by step, from turning your business idea green to developing earth-friendly business and long-term, sustainability plans. Learn the ins and outs of incorporating green policies, products and guidelines and developing environmentally-beneficial relationships no matter what industry you enter.
Plus, gain priceless insight, tips and resources from first-hand interviews and profiles of practicing eco-preneurs, successful business owners and green industry experts. This guide to green startups offers the tools necessary to gain the eco-advantage in today's business world.
About the Author
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide