Synopses & Reviews
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Self-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arenawhether it is self-publishing your own book or providing professional services for others who want to self-publish.
Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to develop an effective marketing plan; getting books reviewed and landing great publicity; getting books into traditional and non-traditional sales channels; tapping into the potential of online publishing, and more.
Addresses dramatic game-changers including print-on-demand and ebooks
Reviews industry player offerings including Ingram and Amazon
Covers critical marketing tools including author websites and social media marketing
Features interviews with industry insiders and practicing self-published authors
Plus, a quick-reference guide to every step in the publishing process helps you along your way.
Synopsis
As people become more aware of the importance of living a healthy lifestyle, personal trainers are in high demand. This popular guide covers the nuts and bolts of starting a personal training business, including everything from establishing a business plan to getting certified to finding a profitable niche. The scoop on the latest health and wellness trends keep new trainers on the cutting edge in a rapidly changing and expanding market. Plus, it offers value-added services such as nutrition consultation, massage, online consultation and wellness coaching. Tips from professional trainers provide insight on building solid client relationships, avoiding burnout, implementing powerful marketing plans, what to expect during day-to-day operations and how to hire new trainers.
Entrepreneur Press is a leading small to midsized business trade publisher, provides aspiring, emerging, and growing entrepreneurs with actionable solutions to every business challenge--ultimately, leading them from business idea to business success.