Synopses & Reviews
Want to pick up extra cash? Explore opening an eBay store? Unload your dusty disco albums or the collection of antlers in the basement? Hey, those poor, dead deer could lead to a rich, lively career. Whether you want to build an eBay business from scratch or just want to make sure you’re up on eBay’s policy changes and taking advantage of new automation tools, this guide will have you selling successfully on eBay faster than you can say, “going…going…”
Starting an eBay Business For Dummies 2nd Edition gets you organized and in virtual business fast with step-by-step guidance on:
- Setting up basic auctions
- Pricing items or setting minimums strategically
- Using the About Me page to begin creating a professional identity
- Finding sources of merchandise (once you exhaust your basement, attic, and relatives)
- Managing your business with online auction management services and software, including a list of 16 popular sites with their prices
- Writing tempting descriptions and taking good photographs of merchandise
- Selecting payment systems (and why shipping C.O.D. is a no-no)
- Handling inventory and keeping records
Written by Marsha Collier, author of eBay For Dummies and eBay Bargain Shopping For Dummies, an eBay PowerSeller, columnist, and teacher at eBay University, this book is packed with time-saving, money-saving tips plus secret eBay hints to help you compete with the pros from the get go. It gives you inside information on:
- eBay motors, real estate, and other unusual areas
- Dutch auctions, reserve price auctions, and private auctions
- Using an eBay fee calculator to check your final value fees
- Shipping and insuring merchandise efficiently and economically
- Printing shipping labels and postage
Complete with a glossary and index, Starting an eBay Business For Dummies 2nd Edition is just what you need to get started selling on eBay, to graduate from occasional seller to PowerSeller, or to become a genuine eBay entrepreneur like the ten whose success stories are featured in this book!
Synopsis
- The Category Best Seller: Starting an eBay Business For Dummies regularly sells as many in a week as its two closest competitors combined. Nielsen Bookscan reports over 84,000 lifetime sales.
- Expert Author: Starting an eBay Business For Dummies, 2nd Edition is the only eBay business book written by an eBay Power Seller who has run a full-time eBay business.
- Extensive Revision: A 40-50% revision covering all the changes to the eBay site and policies as well as the business strategies to help the first-time eBay business person compete with the big guys.
- Does Not Toe The EBay Company Line: Covers eBay tools and third-party tools designed to make selling full-time on eBay a breeze.
- What it is: eBay is the world's #1 online shopping destination.
- Company behind it: eBay Inc. (www.ebay.com)
- Number of users: Business Week magazine recently reported there are 30 million eBay users worldwide who will do a projected $20 billion in commerce in 2003. Over 150,000 users make a full-time living selling on eBay.
- Platform it runs on: eBay is available on any computer connected to the Web.
- International Presence: eBay has localized sites in Argentina, Australia, Austria, Belgium, Brazil, Canada, China, France, Germany, Ireland, Italy, Korea, Mexico, the Netherlands, New Zealand, Singapore, Spain, Sweden, Switzerland, Taiwan, and the United Kingdom.
Synopsis
Build your own successful eBay business
Discover how to get started, sell with the best, and run a smooth operation!
If the lure of picking up extra cash or becoming your own boss and eliminating your commute is tempting you, give in and buy this book! Marsha Collier has done it all. Shes helped hundreds of thousands of readers set up auctions, market their stuff, plan eBay stores, ship economically, and keep their customers happy. She will help you as well.
The Dummies Way
- Explanations in plain English
- "Get in, get out" information
- Icons and other navigational aids
- Tear-out cheat sheet
- Top ten lists
- A dash of humor and fun
Discover how to:
- Choose profitable items to sell
- Price your merchandise to move
- Create descriptions and photos that lure buyers
- Be customer friendly
- Select a payment system
- Keep the necessary records
Synopsis
eBay is the world’s marketplace! If you’re ready to turn your hobby into an online business, Marsha Collier knows exactly how to help. Packed with proven techniques for boosting your business,
Starting an eBay Business For Dummies, 3rd Editionincludes the steps to success that you’ll want to know.
More than a million people are earning regular income on eBay. Those who are earning the most know how to set up a business, find and manage inventory, use auction management software to best advantage, get freebies on shipping, and run their businesses professionally. Marsha Collier was one of the first, and she shares all the secrets she’s learned. In this fun and easy guide to getting your online business off and running, you’ll discover how to:
- Attract more bidders to your auctions
- Set up a professional business
- Find out what sells and what doesn’t
- Increase bidder confidence with strong listings
- Price your items to sell
- Reduce your costs by shipping more efficiently
- Work with a PayPal account and collect your money
- Understand legal issues such as taxes and licenses
- Keep appropriate records
- Improve your image with outstanding customer service
Marsha Collier has been so successful with her home-based business that she educated her daughter on the profits and today is one of the stars of the eBay community. Along with plenty of solid information and time-and-money-saving tips, she’ll give you the confidence you need to become an eBay entrepreneur.
About the Author
Marsha Collier is an eBay PowerSeller, eBay University instructor, and author. She has written several books for eBay users and has appeared on NBC’s Today Show and ABC’s The View.
Table of Contents
Introduction.
Part I: Getting Serious about eBay.
Chapter 1: Using eBay to Launch Your Business.
Chapter 2: The Finer Points of eBay Selling.
Chapter 3: Cool eBay Tools.
Chapter 4: Practicing Safe Selling.
Chapter 5: Your Very Own eBay Store.
Part II: Setting Up Shop.
Chapter 6: Stocking the Store.
Chapter 7: Knowing the Value of What You’re Selling.
Chapter 8: Establishing a Base of Operations: Your Web Site.
Part III: Business Is Business — No Foolin’ Around!
Chapter 9: Software Built for Online Auctions.
Chapter 10: Dollars and Sense: Budgeting and Marketing Your Auctions.
Chapter 11: Jazzing Up Your Auctions.
Chapter 12: Providing Excellent Customer Service.
Chapter 13: When the Money Comes Rolling In.
Chapter 14: Getting It from Your Place to Theirs.
Part IV: Your eBay Back Office.
Chapter 15: Going Legit.
Chapter 16: Practicing Safe and Smart Record-Keeping.
Chapter 17: Building an eBay Back Office.
Part V: The Part of Tens.
Chapter 18: Ten Successful eBay Sellers and Their Stories.
Chapter 19: Ten Other Places to Move Merchandise.
Part VI: Appendixes.
Appendix A: Glossary.
Appendix B: The Hows and Whys of a Home Network.
Index.