Synopses & Reviews
This book offers an up-to-date analysis of the differences in the impact of the Single European Market (SEM) on the UK and Germany. It outlines the effect that the SEM was expected to have on the two countries and contrasts this with actual progress. This comparison is based on published data and a detailed survey of four industries. It shows that while the SEM has had an impact, many measures have had a far weaker effect than expected. The existence of other barriers not tackled by the SEM program, poor implementation, and delays all helped to mute the response; while German unification, global business trends and the recent recession helped dominate the impact of the SEM. Nevertheless, the SEM stands out as one of the striking influences on British and German industries for many years.
Synopsis
This book offers a comparison of British and German industries' reaction to the opportunities and threats offered by the single European market (SEM). It outlines the effect that the SEM was expected to have on the two countries and contrasts this with actual progress, based on published data and a detailed study of four industries. While the single European market has had an impact, many measures have had a far weaker effect than expected. Nevertheless the SEM stands out as one of the striking influences on British and German industries for many years.
Synopsis
This book is an up to date analysis of the differences in the impact of the single European market on the UK and Germany. It presents a realistic comparison which relies on published data and case studies, rather than on a theoretical assessment of what could happen under the best circumstances.
Description
Includes bibliographical references (p. 226-235) and index.
Table of Contents
1. Routes to change; 2. The UK and German economies; 3. The retailing industry; 4. The pharmaceuticals industry; 5. The insurance industry; 6. The machine tool industry; 7. Conclusions.