Synopses & Reviews
Offering concise coverage of essential job-hunting and career strategies, this flexible, how-to book can supplement any business course or serve as the foundation for a career development class. The Sixth Edition continues to focus on real-world applications through experiential exercises and hands-on activities designed for individual or group use. New material in this edition describes the latest online job and career development online sites and how to use them best. New chapter-ending Success Stories focus on individuals who've used their initiative to transition from one career to another. The authors employ a casual, student-friendly tone.
About the Author
Susan Greene is the owner and president of Greene Marketing and Advertising. S has been a professional copywriter and marketing consultant for over 20 years. She currently lives in Orlando, Florida where she specializes in writing corporate web sites and brochures. Throughout her career she has served as an adjunct professor teaching job hunting skills at various colleges and technical schools. Susan has a BS in journalism from Syracuse University and an MBA from Southern New Hampshire University.
Table of Contents
Part I: DEVELOP YOUR STRATEGY. 1. Planning Your Job Search. 2. Conducting a Self-Assessment. 3. Researching Careers. Part II: CREATE YOUR JOB HUNTING TOOLS. 2. Preparing Your Resume. 5. Writing Cover Letters. 6. Obtaining References. 7. Building a Portfolio, Personal Website, or Blog. Part III: HUNTING FOR AN EMPLOYER. 8. Finding Potential Employers. 9. Using Social Media in Your Job Search. 10. Considering Non-traditional Options. 11. Job Hunting in Tough Times. Part IV: LAND THE JOB. 12. Filling Out Job Applications. 13. Interviewing. 14. Evaluating Job Offers. 15. Learning Your New Job.